Video: IBM's SEO on the Importance of Internal Linking and Video SEO, by Tanu Zaveri Working at a large company like IBM is really impressive and beneficial.

I had the opportunity to sit down and interact with Tanu Zaveri, the Senior Global SEO Strategist at IBM. In our video interview, we discussed how small changes in the internal domain of the IBM domain can lead to huge gains in search rankings for certain target keywords and pages.

We also talked about the challenges and rewards of IBM's internal SEO team, which we see on a daily basis when it comes to doing SEO at a large, well respected, and large company.

Here is the video: